Genome Barks Podcast - Purina Parent Club Partnership Program

This week on the Genome Barks Podcast series, we welcome Mike Allway, the Manager of Breeder Enthusiast Services for the Nestlé Purina PetCare Company, based in St. Louis, Missouri.  Mike discusses the Purina Parent Club Partnership (PPCP) Program, which is an alliance between Purina, approved national breed clubs, or Parent Clubs, and the Canine Health Foundation.  The PPCP program was established to promote canine health and well-being, and since its inception in 2002, has raised more than $3.0 million in support of health research, education and rescue.